Digital Marketing-Amazon A+

HP launched hundreds of Amazon A+ pages across five territories in Europe

HP is a world leader in providing technology hardware and accessories. HP needed a partner to create compelling sales content on Amazon in their EMEA region covering five territories United Kingdom, France, Italy, Spain and Germany.

Problem

The work required coordinating delivery with different account managers across the territories while making sure that content is relevant, accurate with A+ pages delivered on time. This meant producing hundreds of content pages for hundreds of HP products which ranges from laptops, printers, monitors to accessories like microphones and mousepads. Quality and creativity were the other very important factors in delivery. These amazon content pages were directly responsible for sales and conversion decisions that buyers make in the market place where there are many other competitor offerings.

Solution

Onewood took on this complex task which required project management, coordinating delivery with account managers in HP in different countries, different languages and time zones- our team of graphics designers, front end developers, content writers along with quality assurance delivered results that directly lead to increase in sales, conversion and marketing on Amazon market places across Europe as well as improved brand awareness.

By taking over Amazon A+ development, the account manager and internal teams of HP were able to focus on their core roles while onewood coordinated communication to all parties as well as delivery of work. Onewood brought operational cost down for HP as well as higher sales.

Result was great feedback from all HP countries as well as recognition of our work from HP leadership.

Digital Marketing - Quality, Speed & Communication!

OneWood has helped us to reach out via digital marketing in five countries in Europe. The speed with which they moved while maintaining quality and communication is second to none. Thank you”
PIERS C.
Head of EMEA @ HP, Switzerland

Amazon A+ Pages

100

Five Major Countries

1

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